Creator briefs and a 30-day plan
A clear brief gets a usable video on the first try. A plan turns a few shoots and a few CartViral sets into a month of daily posts.
1 to 2 pages
A good brief: product, one goal, 3 opening lines, scenes, must-show and avoid, deliverables, usage rights, pay and dates.
24 hours
Give feedback within a day, at most 3 changes per round, each with the reason.
20 to 30 posts
4 to 6 core videos a month, each cut into 4 to 6 versions, fill a month without 30 shoots.
Working with a live creator
- Send the brief CartViral writes from your product's facts, add your deadline and pay.
- Agree usage rights at the start: organic only, paid ads, or whitelisting (running ads from the creator's account), and for how long. Rights decide the price.
- Budget by tier: roughly $150 to $350 for a basic video with 30-day organic rights, $400 to $900 for an edited asset with 90-day limited paid use, more for scripted production with long paid rights. Ask for the creator's rate card.
- Review in 24 hours: what works, what to change, why. Three changes at most; if you need more, the brief was unclear.
The month on one page
- A weekly rhythm: about 3 video posts, 2 educational carousels, 1 promotional post, short stories every day.
- Cut every asset 4 to 6 ways: the native vertical, a 15-second cut, a carousel with the best quotes, the product page, an email, a paid version.
- Fill the gaps with CartViral: clips for the video slots, carousels for the educational posts, static ads for the promotional ones.
- Plan the next shoot before this month's cuts run out.
Questions
Do I need a creator if I use CartViral?
No, CartViral makes creator-style clips itself. A live creator adds a real face for the products where that matters most; the brief makes that work cost less.
What does the 30-day plan include?
A post idea for every day with the format to make it in, the hook and the goal, built from your product's facts.
Sources
- Insense: UGC brief accessed 2026-10-16
- Influee: UGC price accessed 2026-10-16
- Conbersa: feedback to UGC creators accessed 2026-10-16
- Pitchbrand: repurposing UGC across platforms accessed 2026-10-16
Make it with Text and SEO
A ready brief to send a live creator, and a post idea for every day of the month with the format and the hook. 1 credit each.